Email marketing for car dealerships.
Too many car dealerships have no clue how to leverage email marketing to increase sales & service business. They blast pointless messages to everyone in their database, hoping to stir up opportunities. They treat email just like television. This is a BIG mistake!
Has anyone heard of list segmentation? It’s the simple concept of taking a database and segmenting it into smaller subsets of data to better target the individual customer. If someone is interested in a Ford Focus, why would you send them an email talking about Truck Month? Let BitMoto show you how to manage this powerful medium once and for all!